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Outbound Glossary

Job change signal

Someone starting a new role. One of the strongest signals available, because new people are allowed to change things.

A job change signal flags that a person has moved into a new position, usually detected from a public profile update or a company announcement.

It works for two reasons. A new decision maker has not yet chosen their vendors, and they have a short period in which changing something is expected of them rather than risky. It also works in the other direction: a champion who moves to a new company is the warmest outbound you will ever send.

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