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Outbound Glossary

Funding signal

A round closed. Everyone sees it, so the advantage is in the week you act and the specific plan you address.

A funding signal flags that a company has raised money, with the stage, amount and investors usually public the day it is announced.

Because it is universally visible, a freshly funded company gets approached by hundreds of vendors at once. The ones who get answered are early and specific: referencing what the round is for, which the announcement usually states, beats congratulating them on it.

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